Adam Aldama aka Sizzle


Sizzle’s new single ‘Eyes On You’ is sure to melt the ladies' hearts thanks to its soulful beats, Latin rhythms and an overall good vibe - it works in the club as well as on stage.

Most people would let heartbreak and negative experiences become the bane of their existence. Struggles of the past have a way of keeping people down, but artists can sometimes use them to fuel their music and inspire them to write new songs. Adam Aldama, who also goes by the name Sizzle, uses the emotions from these kinds of experiences as a way of coping with what he's feeling and moving on from the pain that lingers. Another impactful event to inspire Adam was the passing of his grandmother who sang in a choir and around his house. Despite these hardships, Adam has not let life's blows drag him down. Taking inspiration from Michael Jackson, he dazzles the crowd with an array of dance moves that get the crowd buzzing. Adam has found comfort in writing music that is based on real feelings but he turns it into a fun and upbeat affair. Reporter Alexis Adams recently caught up with Adam to learn more about the life experiences and professional history that led to his most recent single, and what he hopes to accomplish in the near future.

ALEXIS: Let's just get this out in the open - what's the craziest thing that's happened to you in your music career?
ADAM: I have had the chance to do a lot of things that the average person has not, like doing a song with Latin rap legend Kid Frost. That whole process of flying to Los Angeles and recording at the studio where Baby Bash, Frost, Chingo Bling and many more Latin rap stars have made music and staying the night at his house and being introduced to great people was fun. I was one of the opening acts for Paul Wall & The Game at the Woodland car show. I got the opportunity to be a part of Sacramento’s number one cover band that has a huge following. The more I get to know people through my music, the more wild and fun things get.

ALEXIS: Your song 'Eyes On You' is receiving a positive listener response on radio. What was your initial reaction when you first heard your song playing on radio?
ADAM: It felt good to have such a positive response from all the radio programmers and listeners out there to give the song and video so much love. When I wrote the song, I started with the melody and I was like, ‘Man, this song is going to be one of the strong tracks on the album.’ Sometimes you can just tell right away when a song will be stronger than the other songs on the album.

ALEXIS: What was the inspiration behind your debut radio single?
ADAM: The inspiration of my first radio single ‘She Got It’ was to speak about a girl who has all the material things in her life except love. ‘Money can’t buy you happiness, but it will brighten your day.’ I was listening to one of Avant’s songs and it just hit me. He was naming off all these list of material things that would impress the average girl, but material things didn’t mean a thing to him more than the love of his girl, so I decided to write a song based around a girl who is super rich but she doesn’t have a man in her life. The reason being, the material things are what treated her right… until she meets me. Sometimes I listen to certain songs and they will give me ideas to go in a whole different direction to make an original song.

ALEXIS: It is often said that great art arises from difficult experience. Is there something in your life experience thus far that you would describe as the ‘catalyst’ or ‘fuel’ for your desire to create music?
ADAM: The fuel to my fire is my past. Whenever I want to write a breakup song or a song about struggle, new love, or happiness, I refer to a past memory of a relationship I had been in or how I had felt at that particular moment. I was in love a long time ago and when you get your heart broken in a ground-breaking type of way, it impacts the way you are, the way you view people and how you view certain things in the overall picture of how you live your life. My grandmother’s passing, a long time ago, fueled a lot of emotions to inspire me in my writing. So I do stand by the fact that artists need some kind of struggle or pain to go through in their life to help the creative process move along. No sunshine without any rain, right?

ALEXIS: How would you characterize yourself as an artist/musician? (Ex. Down-to-earth, serious, fun-loving, complicated…)
ADAM: I am a down to earth kind of guy. I don’t flaunt what I do, who I know, wear fancy jewelry or flaunt where I’ve been. Real people don’t like to hear others brag. The time to brag is when you get on the mic and voice how you feel over a beat. When I talk to people I don’t put my business out there unless the question is asked by a person doing an interview that goes into detail or a family member that I haven’t seen in a while asks what I’ve been doing. I am not too opinionated on politics or who’s got beef with who, that isn’t my cup of tea. If you hang around positive people in your life, then you are bound to be successful. No doubt. I am real about what I do and the time for people to see me ‘put it down’ is when I get on stage and give the audience a damn good show! That’s the time to get up and flaunt what it is you got. If you aren’t shining on stage and you pretend to be shining off stage, nobody is going to respect you. Stay real and be you, you can’t be anyone else.


ALEXIS: What has your experience been like working with the other people on your team?
ADAM: My team is awesome! CJ and Cindy at Timin Music Entertainment have been so supportive of my whole music career since the time I have been with them under their guidance. They keep it real with me. They are like my second family. You can’t have people in your corner that will try and get over on you. I have been taken advantage of in the past with my music, money and what others say they can do for me and all of the past experiences have failed. I keep a strong head on my shoulders to just keep it moving, don’t dwell on the past, and look forward. That’s when I was introduced to Timin Music. These guys were professional from the very start and I have grown to respect and appreciate all the help that has been given to me to help push my music career to the next level. If people are willing to put out the time and money to invest in you, then that says something. Timin Music Entertainment is a great indie label to be signed to and I couldn’t have made a better choice.

ALEXIS: Did you come from a musical background? Are there other musicians in your family?
ADAM: I am the only person in my family to pursue music. My grandmother, who passed a while back, sang in the choir and around the house so I think I got my musical background from her. My dad plays his guitar around the house every now and then but I am the only one in the family to perform, write, and sing professionally. I was introduced to many musical greats while growing up. I’d watch a lot of music videos. My dad would put me in front of the TV and I’d watch Michael Jackson music videos over and over again. I’d never get tired of it. That helped give me a musical background for what good music is and what it should sound like.

ALEXIS: What do you find most rewarding about being an artist? What do you find most challenging?
ADAM: The thing I find most rewarding is when the average listener or person in the audience comes up to me and congratulates me on a great job I did. When you get congratulated for all your hard work and time that the typical person doesn’t see, all the behind the scenes process, it pays off when they actually appreciate what you do because it made them feel a certain way. That’s the whole point behind making and performing music; it’s supposed to bring out an emotion in you whether it is sadness, happiness or just overall excitement. Like Quincy Jones said, ‘If you don’t get the goose bumps, how the hell you expect anyone else to?’

ALEXIS: Who are your role models in music?
ADAM: I can list a wide range of my role models in music. Some, the average listener will be like, ‘Yeah yeah, I like that artist too.’ Some will be like, ‘Who the hell is that? I never heard of that artist before.’ But one of my biggest role models in the music business was Michael Jackson because I love the way he carried himself on and off stage. Whenever he was interviewed he was very respectful, showed intelligence and wasn’t at all an arrogant or ignorant person. An intelligent person that has good intentions is someone you should always look up to. Also George Michael because his career with Wham! and as a solo artist is incredible. His lyrics are like no other artist, they are deeply detailed and can paint a story in your mind when you hear them like you would never imagine. His melodies are amazing, definitely a person to reference when writing a hit song. Avant, Joe and R. Kelly are my top 3 favorite R&B artists of all time. Each artist has soul behind his lyrics and it just makes you feel good when you listen to their music. New Kids On The Block have made a huge impact on me as well. I grew up listening to their music and was influenced greatly by their showmanship, magic on stage and how fun their songs were to dance to, and how they would make you feel. When I listen to rap I love listening to South Park Mexican. His lyrics are funny, catchy, and some make you just sit back and go, ‘damn, that was a good line!’ Some rapper’s punch lines are very cool to hear when they stick out in the song. I have many musical role models and I could make a list a mile long if I wanted, but the ones I listed are my top picks.

ALEXIS: Describe your best or most memorable performance.
ADAM: My most memorable performance thus far was when I was in Yuba City, California. I had been waiting to go on stage and I think I waited four hours past my original start time. The sound guys kept pushing back my performance time, which was really messed up. I think they didn’t want me to perform because of what genre of music I was doing. I was a solo act with two hype men and three back up dancers and we were all at a Cinco De Mayo festival and they were playing a lot of Banda, Corridos and Salsa, so for me to come in with hip hop and R&B was very unusual, but I did it anyways. I finally got on stage and when the first song hit, you could see girls rushing to the front of the stage to get a piece of the show! It was crazy! People from all sides started to work their way forward. I had rocked the stage with my backup performers and even though we were only on stage for a short period of time, many people came up to me to buy CD’s, take pictures and have me sign autographs! It felt great to show the people that were hating on my music what kind of an impact I could make. I also invited CJ from Timin Music to the show. I felt bad because of how long it took them to get me on stage but it gave me a chance to show Timin Music what type of artist they were investing in and what type of entertainment and product I could bring to the table.

ALEXIS: What advice would you give to young, aspiring artists out there who are unsure and need guidance?
ADAM: I would say to them to just practice, practice, practice! The more you practice, the better you get. And don’t have a big ol’ ego. No one likes a cat with a swoll’ head. So just go out there, be you, and make the kind of music you want to make and stay clear of people trying to get over on you. You will always have at least one person that will approach you in life that will want to be your best friend but in the end they are just out to think about themselves. So be smart about who you trust and how you do business.

ALEXIS: What's next for you as an artist? Is there a new single in the works? If so, what can you tell us about it?
ADAM: The next thing I am working on is a new music video for the new album ‘Love Potion’ that is available online. I am in the process of getting three more music videos done by the end of this summer for the album. As for new songs, I am always recording new material, that way I have it on the backburner for future use. I guarantee the next album that I put out with Timin Music Entertainment will be even hotter than the first one! So stay tuned for more shows, music videos, and new music for the world to enjoy.

ALEXIS: Great! We look forward to your upcoming music videos! Thank you for taking the time to speak with us. We wish you luck on continued success!

© 2021 Marquix Global Network